VICTORIA, BC (March 5, 2009) – Advanced E-commerce Research Solutions (Advanced) and Calexus Solutions LLC today announced a partnership that focuses on providing deep market and consumer insights from within some of the world’s largest e-commerce platforms. Advanced is the world’s leading provider of information developed through the analysis of e-commerce data, and Calexus employs machine learning technologies to identify subtle predictive patterns hidden in enormous volumes of data.

Fred Speckeen, CEO of AERS, anticipates great innovation and insight from the partnership with Calexus. “This is very exciting,” he says. “What our teams are working towards are truly next generation market and consumer insights. Calexus technology discovers facts and relationships hidden in the literally billions of e-commerce transactions Advanced collects from across 30 product categories in each of six countries – USA, UK, Germany, France, Australia and Canada. For example, Calexus is working with AERS to investigate complex relationships between eBay auction prices and the general demand for a manufacturer’s products as reported in quarterly results.”

Doug Newell, Calexus Solutions LLC’s Managing Director, remarks, “We are delighted to be working with AERS. Together, by data-mining and text-mining terabytes of e-commerce transaction data, we will create a new genre of business information – one that includes some of the earliest indicators of changes in consumer purchasing patterns, price sensitivities and geographic pockets of demand. AERS’s unique eBay relationship and our powerful data mining technologies make a perfect match. This affiliation will unlock a whole spectrum of business opportunities.”

About AERS:

AERS specializes in delivering e-commerce-based analytics and insight to support the investment, product management, marketing, and advertising decisions of its thousands of clients. AERS does this based on its core competencies in storing and mining large e-commerce datasets.

AERS is comprised of two main divisions: Terapeak supplies auction analysis to eBay sellers and buyers through an on-line web interface, while Advanced delivers data and custom research to the business sector. The company was founded in 2004.

About Calexus:

Calexus improves business decision quality by quickly and efficiently discovering new facts and relationships. Calexus uses machine learning in the form of genetic algorithms to dynamically search masses of structured and unstructured data. The results are superior decisions and higher profitability for Calexus clients.

Calexus was founded by Doug Newell, a five-time serial entrepreneur and a recognized expert and innovator in the world of advanced analytics.

Contact information:

Fred Speckeen, President and CEO
Advanced E-commerce Research Solutions
www.AERS.ca
1-250-483-3252 (direct)

Calexus Solutions LLC
www.calexussolutions.com
1-603-432-6673