CASE STUDIES
Case Study:
CIBC World Markets
Corp Client:
Brian Russo, Equity Analyst
Problem:
Required up to date research and report on trends in the marketplace in order to provide a solid recommendation to investors through CIBC’s published reports.
Solution:
One analyst team at CIBC uses the customizable e-commerce dashboard to examine trends in consumer spending on eBay, which offers insights into the health of the economy and the future performance of certain stocks.
Insights Gained:
eBay data is one of many sources from which he and his team pull data for their reports, and it has proven to be a barometer of trends in consumer spending
Value:
Having access to two years of historical eBay data through customized dashboard with daily updates, helped the team identify trends and analyze spending on everything from Apple iPods to women’s sweaters.
Why eBay data?
“eBay data is very indicative of what's going on in the broader e-commerce space. For example, by examining the satellite radio and related sales on eBay, we were able to get a sense of how well each of the two major satellite radio companies were doing through the holidays, as well as how other major online retailers would fare based on similar sales on their sites."
Case Study:
CIBC World Markets
Corp Client:
Brian Russo, Equity Analyst
Problem:
Required up to date research and report on trends in the marketplace in order to provide a solid recommendation to investors through CIBC’s published reports.
Solution:
One analyst team at CIBC uses the customizable e-commerce dashboard to examine trends in consumer spending on eBay, which offers insights into the health of the economy and the future performance of certain stocks.
Insights Gained:
eBay data is one of many sources from which he and his team pull data for their reports, and it has proven to be a barometer of trends in consumer spending
Value:
Having access to two years of historical eBay data through customized dashboard with daily updates, helped the team identify trends and analyze spending on everything from Apple iPods to women’s sweaters.
Why eBay data?
“eBay data is very indicative of what's going on in the broader e-commerce space. For example, by examining the satellite radio and related sales on eBay, we were able to get a sense of how well each of the two major satellite radio companies were doing through the holidays, as well as how other major online retailers would fare based on similar sales on their sites."
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